When selling, don’t forget the power of ‘the familiar’: Derek Thompson
Deep down, even the most cutting-edge consumers tend to have a soft spot for things they already know and love, Derek Thompson argued Wednesday at...
Category : Prospecting and Farming
A pivotal earning season is beginning. Here’s what to know
Major companies share how much money they made as the real estate market veered south earlier this year and as Inman Connect unfolds, bringing these...
5 simple scripts to reconnect with your sphere
Staying in touch with your sphere of influence is the foundation of building and maintaining your business. Here are a few authentic scripts for effective...
7 proven strategies to create referrals when your pipeline is frozen
Does your pipeline feel frozen despite the summer heat? These 7 proven referral source strategies are certain to put some heat back into prospecting efforts...
Job 1 is your database: Here’s how to keep it perpetually producing
If you do not currently have a database, it is time to start. To ignore your CRM is to leave a significant opportunity untapped...
Real Estate Agents: Cash in on the Money in Your ‘Trash’
One of the biggest mistakes that real estate agents make is thinking that cold leads are dead, trash, or not valuable....
Forget what you know about retirees. Here’s what they’re looking for now
Don’t be discouraged if your newly retired homebuyer clients are taking their time. These clients know what they want and are willing to wait for...
7 strategies that separate the winners and losers in a shifting market
Getting your mindset right and getting up to speed on the best lead gen tools are essential for meeting the challenges of today’s real estate...
RPR Unveils New Charts and Graphs in Its Neighborhood Pages
With users in mind, RPR (Realtors Property Resource) has made some really appealing changes to its Neighborhood pages....
Homes With Slate Blue or Black Front Doors Sell for $6,449 More, Says Zillow
Based on new research by Zillow, a statement-making front door can boost a home’s curb appeal and its value....